The business services are the main criteria to give a rank to any company. The businesses are given more importance if they are completing the criteria set by the customers, consumers, other general public and most importantly, the marketers. The competition between two giants is due to the same industry covering the same region, trying to cover each other’s profits. The quality of the services provided by the businesses can be easily judged by the surveys, filling questionnaires, taking interviews, observing the customers and giving the time to all other activities which can give an idea that how are the services provided to the customers. At what quality the company as well as the customers is compromising. The way to figure out the essentialities of the business services, many research proposals and research reports are made to get the idea of the service provision. The way out to this is giving the quality products along with the quality services like having importance to the customers and even giving them with best results. Some of the very famous companies who provide best quality services give such importance to their customers that they want them to be the part of the decision, making for the company. The loyal customers are given more importance and more value added services that make them feel special. The very good example might be of the TCS services which provide services to the customers round the world. They make their loyal customers feel special, like if any customer of them has 50 times availed their service, then, they present him with a 10kg crate of mangoes in the summer while oranges in the winter. They also keep your birthdays remembered and so they wish you through a greeting card. These services make the customers more loyal and attached to the company.
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